200 Factors for ranking in google algorithm

By | July 20, 2020

Google uses over 200 ranking factors in the algorithm , let’s move on directly to the list

1. Domain Age

2. Keyword Appears in Top Level Domain

3. Keyword As First Word in Domain:

4. Domain registration length

5. Keyword in Subdomain

6. Domain History

7. Exact Match Domain

8. Public vs. Private WhoIs

9. Penalized WhoIs Owner

10. Country TLD extension

11. Keyword in Title Tag:

12. Title Tag Starts with Keyword:

13. Keyword in Description Tag

14. Keyword Appears in H1 Tag

15. TF-IDF

16. Content Length

17. Table of Contents

18. Keyword Density

19. Latent Semantic Indexing Keywords in Content (LSI)

20. LSI Keywords in Title and Description Tags

21. Page Covers Topic In-Depth

22. Page Loading Speed via HTML

23. Page Loading Speed via Chrome

24. Use of AMP

25. Entity Match

26. Google Hummingbird

27. Duplicate Content

28. Rel=Canonical

29. Image Optimization

30. Content Recency

31. Magnitude of Content Updates

32. Historical Page Updates

33. Keyword Prominence

34. Keyword in H2, H3 Tags

35. Outbound Link Quality

36. Outbound Link Theme

37. Grammar and Spelling

38. Syndicated Content

39. Mobile-Friendly Update

40. Mobile Usability

41. “Hidden” Content on Mobile

42. Helpful “Supplementary Content”:

43. Content Hidden Behind Tabs

44. Number of Outbound Links:

45. Multimedia

46. Number of Internal Links Pointing to Page

47. Quality of Internal Links Pointing to Page

48. Broken Links

49. Reading Level

50. Affiliate Links

51. HTML errors/W3C validation

52. Domain Authority

53. Page’s PageRank

54. URL Length

55. URL Path

56. Human Editors

57. Page Category

58. WordPress Tags

59. Keyword in URL64.

60. URL String

61. References and Sources

62. Bullets and Numbered Lists

63. Priority of Page in Sitemap

64. Too Many Outbound Links

65. UX Signals From Other Keywords Page Ranks For

66. Page Age

68. Parked Domains

69. Useful Content

70. Content Provides Value and Unique Insights

71. Contact Us Page

72. Domain Trust/Trust rank

73. Site Architecture

74. Site Updates

75. Presence of Sitemap

75. Presence of Sitemap 75.

76. Site Up time

77. Server Location

78. SSL Certificate

79. Terms of Service and Privacy Pages

80. Duplicate Meta Information On-Site

81. Breadcrumb Navigation

82. Mobile Optimized

83. YouTube

86. User reviews/Site reputation

87. Linking Domain Age

88. # of Linking Root Domains

89. # of Links from Separate C-Class ips

90. # of Linking Pages94.

91. Back link Anchor Text

92. Alt Tag (for Image Links)

93. Links from .edu or .gov Domains

94. Authority of Linking Page

95. Authority of Linking Domain

96. Links From Competitors

97. Links from “Expected” Websites

98. Links from Bad Neighborhoods

99. Guest Posts

100. Links From Ads

101. Homepage Authority

102. Nofollow Links

103. Diversity of Link Types

104. “Sponsored” or “UGC” Tags

105. Contextual Links

106. Excessive 301 Redirects to Page

107. Internal Link Anchor Text

108. Link Title Attribution

109. Country TLD of Referring Domain

110. Link Location In Content

111. Link Location on Page

112. Linking Domain Relevancy

113. Page-Level Relevancy

114. Keyword in Title

115. Positive Link Velocity

116. Negative Link Velocity

117. Links from “Hub” Pages

118. Link from Authority Sites

119. Linked to as Wikipedia Source

120. Co-Occurrences12

121. Backlink Age122.

122. Links from Real Sites vs. “Splogs123.

123. Natural Link Profile

124. Reciprocal Links125.

125. User Generated Content Links126.

126. Links from 301

127. Schema.org Usage

128. TrustRank of Linking Site

129. Number of Outbound Links on Page

130. Forum Links

131. Word Count of Linking Content

132. Quality of Linking Content

133. Sitewide Links

134. Rank Brain

135. Organic Click Through Rate for a Keyword136.

137. Bounce Rate141.

138. Direct Traffic

139. Repeat Traffic

140. Pogosticking

141. Blocked Sites

142. Chrome Bookmarks

143. Number of Comments

144. Dwell Time

145. Query Deserves Freshness

146. Query Deserves Diversity

147. User Browsing History

148. User Search History148.

149. Featured Snippets

150. Geo Targeting

151. Safe Search

152. Google+ Circles

153. “YMYL” Keywords154.

154. DMCA Complaints

155. Domain Diversity

156. Transactional Searches

157. Local Searches

158. Top Stories box

159. Big Brand Preference

160. Shopping Results

161. Image Results

162. Easter Egg Results

163. Single Site Results for Brands

164. Payday Loans Update

165. Brand Name Anchor Text

166. Branded Searches

167. Brand + Keyword Searches

168. Site Has Facebook Page and Likes

169. Site has Twitter Profile with Followers

170. Official Linkedin Company Page:

171. Known Authorship

172. Legitimacy of Social Media Accounts

173. Brand Mentions on Top Stories174.

174. Unlinked Brand Mentions

175. Brick and Mortar Location

176. Panda Penalty

177. Links to Bad Neighborhood

178. Redirects 179.

179. Popups or “Distracting Ads”

180. Interstitial Popups

181. Site Over-Optimization

182. Gibberish Content

183. Doorway Pages

184. Ads Above the Fold

185. Hiding Affiliate Links

186. Fred

187. Affiliate Sites

188. Auto -generated Content

189. Excess Page Rank Sculpting

190. IP Address Flagged as Spam

191. Meta Tag Spamming

192. Hacked Site

193. Unnatural Influx of Links

194. Penguin Penalty

195. Link Profile with High % of Low Quality Links

196. Links From Unrelated Websites

197. Unnatural Links Warning

198. Low-Quality Directory Links

199. Widget Links:

200. Links from the Same Class C IP

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